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Dieter Rams: As Little Design as Possible Sophie Lovell
Publisher: Phaidon Press, Incorporated

Together with his design team, he's responsible for many of the most iconic domestic products of the 20th century. Earlier this year the book Analog Dreams: The sketches of Michael DiTullo was published and he will be featured in the upcoming book As Little Design As Possible: The Work of Dieter Rams by Sophie Lovell. Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design' – Dieter Rams. Designers will know all 10 of Dieter Rams' principles of good design, and may even settle on one being more important than the others; the title of his book: as little design as possible. A few weeks ago, while roaming at Bibliothèque et Archives nationales du Québec, I stumbled on a monograph titled As Little Design As Possible and written by Sophie Lovell. Dieter Rams (born 20 May 1932 in Wiesbaden, Hessen) is a German industrial designer closely associated with the consumer products company Braun and the Functionalist school of industrial design. Three design books reviewed – Symbol, Dieter Rams: As Little Design As Possible and Where They Create. DIETER RAMS: AS LITTLE DESIGN A POSSIBLE. Environment Good design is as little design as possible.” Dieter Rams. By Sophie Lovell Published by Phaidon. After seeing the Dieter Rams exhibition at the San Francisco Museum of Modern Art in the fall, I started to really notice just how pervasive his design is. Good design is as little design as possible. By Emmy Lee | Posted on July 21st, 2012. Dieter Rams: As Little Design as Possible. Overview A comprehensive monograph on highly influential product designer Dieter Rams (b.1932). I recently picked up the new book Dieter Rams: As Little Design as Possible, by Sophie Lovell and published by Phaidon, and it made me think about why Rams seems to be undergoing a bit of a resurgence in popularity. Dieter Rams may have just celebrated his 79th birthday but he is still as passionate as ever about design and architecture as he was when starting out at German manufacturer Braun back in 1955 at the age of 23. Phaidon publishes a thorough monograph on Dieter Rams, with a foreword from famed Apple designer, Jonny Ive. Good design is thorough down to the last detail. Good design is environmentally friendly.